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Brand Profile
Brand Profile

Established by the revolutionary legend Gabrielle Coco Chanel, the luxury fashion house has been a long-standing icon in the ever-evolving industry. The luxurious brand is known for its simplistic elegant pieces that stand the test of time. Coco's signature pieces such as tweed suit skirts and quilted handbags still remain as the centerpieces of the brand. However, another significant figure, Karl Lagerfeld, has worked his magic onto the brand by adding personality to CHANEL. His touch of edginess, humor, fantasy, sexines and sophistication is obvious at each collection; every year, Lagerfeld pushes the industry with his fusion of fantasy with timeless fashion pieces.

Season

What makes Chanel such an iconic brand? It's simple: pure elegance. Once again, Virginie Viard established herself as a dominant force after taking over the house following Karl Lagerfeld's death last year. The Spring/Summer 2020 collection kept all of the classic elements that people love about Chanel, but updated many of them in a modern way to attract a younger demographic.
Millennials will likely be drawn to the pieces that take a new spin on the timeless design components. For instance, contemporary uses of the double C logo, color blocking, and new takes on tweed. Some of the hottest pieces coming down the runway included jackets complete with flounced collars and cuffs, and bell-shaped skirts. Model Kia Gerber—at the height of her supermodel status—donned a chic black and white number that will appeal to her thousands of followers.
Many of the outfits were finished with classic Chanel accessories, including footwear. The brand's core vision is femininity and sophistication, so it makes perfect...

What makes Chanel such an iconic brand? It's simple: pure elegance. Once again, Virginie Viard established herself as a dominant force after taking over the house following Karl Lagerfeld's death last year. The Spring/Summer 2020 collection kept all of the classic elements that people love about Chanel, but updated many of them in a modern way to attract a younger demographic.
Millennials will likely be drawn to the pieces that take a new spin on the timeless design components. For instance, contemporary uses of the double C logo, color blocking, and new takes on tweed. Some of the hottest pieces coming down the runway included jackets complete with flounced collars and cuffs, and bell-shaped skirts. Model Kia Gerber—at the height of her supermodel status—donned a chic black and white number that will appeal to her thousands of followers.
Many of the outfits were finished with classic Chanel accessories, including footwear. The brand's core vision is femininity and sophistication, so it makes perfect sense that it doesn't stray from that when it comes to the finishing touches. Flat-heeled, cap-toe block kitten heels were the ideal choice for a supremely lady-like look.
Of course the quintessential quilted handbag made an appearance (how could it not?), complete with the signature chain strap and interlocking C logo. In addition, many looks were accompanied by the larger Chanel 19 bag, another classic design that stays true to the brand's aesthetic.
The goal was clear: target a younger crowd. And Viard did just that. While using essential components, she reimagined what today's Chanel girl looks like. Tweed playsuits and rompers? Check! Mixed in with modern pieces were classic garconne coatdresses and twinsets. Color played an important role for this assortment, as well. Viard never strays too far from the eternal black and white scheme, but this time also included soft pinks, navy, and red. Details like ruffles, plaids, checks, and more are what make these pieces so special.
This collection breathed fresh life into the brand, as Viard continues to find her way at the helm. The breezy feel was not just in reference to the clothing, however. Set in a Parisian rooftop setting at the Grand Palais, Viard channeled Nouvelle Vague—a throwback to old cinema, youthfulness, and authenticity. The atmosphere was a stunning replication, as breeze blew to really set the stage of the Paris skyline.
As Chanel's ambassador, Caroline de Maigret is the perfect representation of the brand. The French international model worked closely with Lagerfeld for years, and now continues to support the brand alongside Viard. From the models hitting the runway, to the guests in attendance, to the venue, the Chanel Spring/Summer 2020 show couldn't have been more chic.
In all, Viard's vision for this collection was a high point for the brand, following a tough year of losing its leader. The range of styles encompassed romanticism and well as modernity. While the brand is known for its ultra-feminine styles, Viard was able to blend masculine elements, creating an ideal balance for any woman.

Casual Style Unisex Calfskin 2WAY Plain Backpacks
CHANEL
Casual Style Unisex Calfskin 2WAY Plain Backpacks
$46,119 HKD
Calfskin Plain Small Wallet Folding Wallets
CHANEL
Calfskin Plain Small Wallet Folding Wallets
$12,416 HKD
Calfskin Folding Wallet Logo Folding Wallets
CHANEL
Calfskin Folding Wallet Logo Folding Wallets
$11,343 HKD
Cosmetics
CHANEL
Cosmetics
$755 HKD
Unisex Calfskin Plain Leather Folding Wallet Small Wallet
CHANEL
Unisex Calfskin Plain Leather Folding Wallet Small Wallet
$8,495 HKD
Unisex Calfskin Bi-color Plain Folding Wallet Long Wallets
CHANEL
Unisex Calfskin Bi-color Plain Folding Wallet Long Wallets
$9,161 HKD

Attendees of Chanel's 2020 Cruise collection witnessed some of the brand's finest couture. This season's vision included staples and frills, all with the central focus on travel. Pieces represented feminism in the most beautiful way, with a new perspective on what it means to be a stylish woman. Not only was each garment tailored to perfection, but they exuded a quiet confidence and level of comfort that is perfect for a cruise collection.
Among the standout pieces included boxy tweed blazers (a timeless Chanel must-have), bright colored jackets and colorful striped sweaters. The essence said refinement with a cool ease that a travel collection requires. Style has certainly changed over the centuries, but one thing remains: chic travel style. With the increase in casual fashion, Chanel was able to balance its inherent nature for flair and formality with the modern woman's desire for simplicity and functionality.
While jackets and outerwear stood out at focal points, it would be remiss not to mention ...

Attendees of Chanel's 2020 Cruise collection witnessed some of the brand's finest couture. This season's vision included staples and frills, all with the central focus on travel. Pieces represented feminism in the most beautiful way, with a new perspective on what it means to be a stylish woman. Not only was each garment tailored to perfection, but they exuded a quiet confidence and level of comfort that is perfect for a cruise collection.
Among the standout pieces included boxy tweed blazers (a timeless Chanel must-have), bright colored jackets and colorful striped sweaters. The essence said refinement with a cool ease that a travel collection requires. Style has certainly changed over the centuries, but one thing remains: chic travel style. With the increase in casual fashion, Chanel was able to balance its inherent nature for flair and formality with the modern woman's desire for simplicity and functionality.
While jackets and outerwear stood out at focal points, it would be remiss not to mention the layering pieces, including crisp poplin shirts and blouses with intricate detailing. A common theme throughout the collection was romantic touches like bows and 3D floral appliques.
Rounding out the collection were the fabulous accessories accompanying each look. From mini hoop handle bags to double harness bags to leather pouches and even backpacks, the models were amazingly outfitted with statement bags for wherever their journey was headed. Quilted styles remain supreme, as do the signature double "C" logo and chain strap—because nothing screams Chanel more than these distinct features.
We don't know exactly where she was going, but what we do know is that the Chanel woman is going there in style. A staple in the resort/cruise collection history, Chanel didn't fail to impress yet again at its Cruise 2020 runway show. The theme—travel—was quite evident, in both the setting and the impeccable garments that floated down the runway. The venue—the Grand Palais in Paris—set a luxurious scene for the brand's resort collection.
At the helm of the house is a new name: Virginie Viard. After the death of fashion designer legend Karl Lagerfeld this past spring, it was an obvious choice as to whom would take over as lead designer. Viard, Lagerfeld's right-hand woman for nearly 30 years, made the seamless transition into the artistic director role, carrying on Lagerfeld's vision and staying true to the brand's core identity.
This year's show had many of the same styles and design inspirations for which Chanel has become known for. Most notably, tweed and a bit of preppy flair. However, this collection stood out as Viard's first, as she added her own personal spin on the classic essentials.
Guests filled the train style station, transporting all in attendance to a 19th century getaway. With a nod to an atmosphere of years gone by, the ambiance radiated sophistication and elegance, yet with the modern influence of today.
In all, the Beaux-Arts theme was a hit. Women of today can appreciate the history of Chanel in a thoroughly contemporary way. Viard proved she can master her position at the head of this legacy brand.

Casual Style Calfskin Blended Fabrics Street Style 2WAY
CHANEL
Casual Style Calfskin Blended Fabrics Street Style 2WAY
$58,785 HKD
Stripes Casual Style Unisex Calfskin Canvas Blended Fabrics
CHANEL
Stripes Casual Style Unisex Calfskin Canvas Blended Fabrics
$39,867 HKD
Low-Top Sneakers
CHANEL
Low-Top Sneakers
$10,544 HKD
Unisex Calfskin Bi-color Plain Leather Co-ord
CHANEL
Unisex Calfskin Bi-color Plain Leather Co-ord
$9,900 HKD
Low-Top Sneakers
CHANEL
Low-Top Sneakers
$10,544 HKD
Lambskin Shoulder Bags
CHANEL
Lambskin Shoulder Bags
$37,107 HKD

In a winter wonderland at the Grand Palais surrounded by snow covered trees and ski chalets, the final Chanel show designed by Karl Lagerfeld was the perfect setting to honor the legendary designer. Cara Delevingne opened the show in black and white tweed pant suit, matching fedora hat and houndstooth coat. The 90s outfit was followed by more flowy wide-leg trousers, checkered jackets and layers of statement necklaces. It was an effortless balance of masculine and feminine shapes; the boxy, strong-shoulder silhouettes were softened by cinching of the waists with Chanel belts and sparkly pearl jewelry. The collection was less of an experient with color as it was with texture; furry boots, fuzzy CC logos on belt backs and fluffy white skirts added warmth and depth to the winter outfits.

2WAY Chain Plain Leather Office Style Elegant Style Totes
CHANEL
2WAY Chain Plain Leather Office Style Elegant Style Totes
$43,544 HKD
Shoulder Bags
CHANEL
Shoulder Bags
$33,992 HKD
Casual Style Calfskin Blended Fabrics Street Style 2WAY
CHANEL
Casual Style Calfskin Blended Fabrics Street Style 2WAY
$27,450 HKD
Totes
CHANEL
Totes
$36,433 HKD
Totes
CHANEL
Totes
$35,035 HKD
Casual Style Calfskin Street Style 2WAY Chain Plain Handmade
CHANEL
Casual Style Calfskin Street Style 2WAY Chain Plain Handmade
$83,069 HKD

Karl Lagerfeld took CHANEL on a vacation to the relaxing beachside at Grand Palais in Paris. Or, more accurately, a stunning man-made location consisting of a boardwalk, white sands and splashing waves. Models walked barefoot along the blue waters with colorful flat sandals in hand. This season, bold accessories stole the show. Oversized crystal necklaces spelling 'CHANEL' and CC marks on the plexi footwear and quilted shoulder bags. The French fashion house even introduced a new twist to the logo trend: split-up 'CHA' and 'NEL', which came in forms of mega-sized earrings, straw hats and cropped white shirts. Clothes were kept to light pastels and airy blacks, in laid-back, oversized silouhettes and flowy dresses. Even leggings made appearances. The classic tweed was transformed into deep-V blazers, boxy suits, relaxed shirt dresses and summery set-ups. Other stand-out pieces include geographic patterened swimsuits, lightweight cover-ups and bags in shape of beach volleyballs.

Lambskin Blended Fabrics Chain Plain Elegant Style Crossbody
CHANEL
Lambskin Blended Fabrics Chain Plain Elegant Style Crossbody
$37,142 HKD
Unisex Calfskin Plain Long Wallet  Glitter
CHANEL
Unisex Calfskin Plain Long Wallet Glitter
$9,087 HKD
Platform Blended Fabrics Plain Slippers Logo
CHANEL
Platform Blended Fabrics Plain Slippers Logo
$10,285 HKD
Casual Style Plain Logo Low-Top Sneakers
CHANEL
Casual Style Plain Logo Low-Top Sneakers
$10,655 HKD
Open Toe Enamel Plain Tribal Elegant Style
CHANEL
Open Toe Enamel Plain Tribal Elegant Style
$16,130 HKD
Platform Casual Style Blended Fabrics Plain Logo
CHANEL
Platform Casual Style Blended Fabrics Plain Logo
$11,617 HKD

Line / Collection

From long-time favorite signature collections to newer additions to the family adorned by younger generations, there is bound to be a perfect CHANEL line for everybody.

  • MATELASSE

    We all know that the word "MATELASSE" is of CHANEL and its a very icon model made by Gabrielle Chanel with quilted leather. There was only handbags first but CHANEL added chain to set both hands free when going out. Black lambskin 2.25 MATELASSE should be the one as a first CHANEL bag.

  • ICON

    Iconic collection with fun such as "5" of No.5, Camellias and logo "COCO" embossed in.

  • BOY CHANEL

    Karl Lagerfeld has designed a very new and authentic design of bag at 2011 Fall/Winter as the Boy Collection; BOY CHANEL. Inspired by a cartridge bag that was made for hunters as a shoulder or cross-body bag with chain. He states that "CHANEL had this attitude, it's the very spirit of Chanel. She"d picked it up from Bpy Capel, the great love of her lfe... indeed, the bag's called BOY CHANEL".

  • TIMELESS CLASSICS

    It's literally "classic" and "timelessly" popular in the world (almost forever!). Its original was created essential tote, executive tote and 2.55 in 1920s by Gabrielle Chanel and re-designed in 1980, but been changing slightly every year. ex.) The Chanel Classic Flap Bag switched from being a single flap design to a double flap in the year 2011.

  • CHAIN WALLET

    CHAIN WALLET (aka WOC) is one of the classic and popular model at CHANEL and it can be easy to bring out to anywhere such party if you hide the chain inside. It's not too small than its shape; a lipstick, coins, paper bills, cards and even a phone could be fitted in. Another reason why people love this CHAIN WALLET would be its price. Half price of its classic flap bag!

  • SPORTS

    Same as TRAVEL, CHANEL made another world toward athletes: SPORTS in 2000. It's also called "Snow line" and wealth in the variety of winter sportwear such as skiing. Water-proof and high-durability are guarunteed well and much affordable then other collections since it's made of no-leather.

Category

Clothing

CHANEL is a master of mixing fabrics such as tweed and jersey. Its clothing line includes beautiful masterpieces of silhouttes ranging from broad shouldered jackets and logo T-shirts to midi skirts and impeccably tailored dresses.

Unisex Collaboration Long Sleeves Cotton Logo T-Shirt
CHANEL
Unisex Collaboration Long Sleeves Cotton Logo T-Shirt
$28,301 HKD
Cotton Short Sleeves T-Shirts
CHANEL
Cotton Short Sleeves T-Shirts
$8,472 HKD
Chain Fringes Mothers Bags
CHANEL
Chain Fringes Mothers Bags
$31,580 HKD
Chain Mothers Bags
CHANEL
Chain Mothers Bags
$30,002 HKD
Long Sleeves Hoodies & Sweatshirts
CHANEL
Long Sleeves Hoodies & Sweatshirts
$15,131 HKD
Unisex Street Style Cotton Short Sleeves Logo T-Shirt
CHANEL
Unisex Street Style Cotton Short Sleeves Logo T-Shirt
$11,431 HKD

Shoes

CHANEL has introduced many iconic designs for shoes that are must-haves, including Espadrilles and ankle boots. Nicknamed 'Cinderella Slipper', two-toned Slingbacks are Lagerfeld's favorite for classic looks.

Low-Top Sneakers
CHANEL
Low-Top Sneakers
$8,842 HKD
Round Toe Lace-up Casual Style Plain Leather
CHANEL
Round Toe Lace-up Casual Style Plain Leather
$11,025 HKD
Shoes
CHANEL
Shoes
$7,362 HKD
18P CAHNEL BEIGE/BLACK CC LOGO QUILTED ESPADRILLES, SIZE 37
CHANEL
18P CAHNEL BEIGE/BLACK CC LOGO QUILTED ESPADRILLES, SIZE 37
$8,731 HKD
Platform Round Toe Suede With Jewels Elegant Style Logo
CHANEL
Platform Round Toe Suede With Jewels Elegant Style Logo
$9,175 HKD
Plain Toe Casual Style Bi-color Plain Leather
CHANEL
Plain Toe Casual Style Bi-color Plain Leather
$9,545 HKD

Bags

CHANEL bags are statement pieces that will never go out of style. Classic quilted flaps take the cake as the most popular model, although Boy Chanel and Gabrielle are quickly becoming fan favorites.

2WAY Chain Plain Leather Office Style Elegant Style Totes
CHANEL
2WAY Chain Plain Leather Office Style Elegant Style Totes
$43,544 HKD
Shoulder Bags
CHANEL
Shoulder Bags
$46,792 HKD
Shoulder Bags
CHANEL
Shoulder Bags
$33,992 HKD
Casual Style Calfskin Blended Fabrics Street Style 2WAY
CHANEL
Casual Style Calfskin Blended Fabrics Street Style 2WAY
$27,450 HKD
Totes
CHANEL
Totes
$36,433 HKD
Casual Style Calfskin Blended Fabrics Street Style 2WAY
CHANEL
Casual Style Calfskin Blended Fabrics Street Style 2WAY
$58,785 HKD

Accessories

CHANEL offers a wide range of accessories, from scarves, belts to eyewear and many more. The most popular item are brooches, a sophisticated way to own a piece from the brand while still being gentle on the wallet.

Costume Jewelry Chain Necklaces & Pendants
CHANEL
Costume Jewelry Chain Necklaces & Pendants
$5,761 HKD
Star Casual Style Glitter Earrings
CHANEL
Star Casual Style Glitter Earrings
$5,934 HKD
Party Style Earrings
CHANEL
Party Style Earrings
$4,018 HKD
Unisex Canvas Plain Long Wallets
CHANEL
Unisex Canvas Plain Long Wallets
$6,793 HKD
22% off
$8,804 HKD
Costume Jewelry Earrings
CHANEL
Costume Jewelry Earrings
$5,534 HKD
Plain Leather Long Wallet  Long Wallets
CHANEL
Plain Leather Long Wallet Long Wallets
$10,381 HKD

Jewelry

Coco's love for pearls been preserved over the years in CHANEL's jewelry collection, though have evolved into beautifully luxurious creations encrusted in pearls and diamonds on necklaces, earrings, rings and bracelets. Many feature the iconic CC logo, exuding pure elegance.

Costume Jewelry Chain Necklaces & Pendants
CHANEL
Costume Jewelry Chain Necklaces & Pendants
$5,761 HKD
Star Casual Style Glitter Earrings
CHANEL
Star Casual Style Glitter Earrings
$5,934 HKD
Party Style Earrings
CHANEL
Party Style Earrings
$4,018 HKD
Costume Jewelry Earrings
CHANEL
Costume Jewelry Earrings
$5,534 HKD
Earrings
CHANEL
Earrings
$4,018 HKD
Party Style Necklaces & Pendants
CHANEL
Party Style Necklaces & Pendants
$3,551 HKD

Wallets & Card Holders

CHANEL's signature styles like matelasse and Boy Chanel can also be found in its wallet collection. Ranging from long flap wallets to coin purses to card cases, the brand's small leather goods are must-haves.

Unisex Canvas Plain Long Wallets
CHANEL
Unisex Canvas Plain Long Wallets
$6,793 HKD
22% off
$8,804 HKD
Plain Leather Long Wallet  Long Wallets
CHANEL
Plain Leather Long Wallet Long Wallets
$10,381 HKD
Unisex Denim Long Wallets
CHANEL
Unisex Denim Long Wallets
$6,992 HKD
Studded Long Wallet  Long Wallets
CHANEL
Studded Long Wallet Long Wallets
$12,171 HKD
Calfskin Plain Long Wallets
CHANEL
Calfskin Plain Long Wallets
$9,582 HKD
Long Wallets
CHANEL
Long Wallets
$10,691 HKD

General Brand Description

In 1910, French designer Gabrielle “Coco” Chanel opened her first shop at 21 rue Cambon in Paris selling hats originally under the name, "Chanel Modes". Following this, Chanel carried on introducing her enthusiastic character to the world through evolutionary, signature pieces such as the iconic CHANEL "N°5" perfume, classy menswear-inspired tweed suits for women, and costume pearls. Fast-forward to current day with Karl Lagerfeld at the helm as Creative Director, and we can see how the House still bravely pushes the boundaries of “standard,” reinterpreting classic Chanel fundamentals with pieces of today’s contemporary trends.

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