Fendi can be traced all the way back to 1925, when couple Adele and Edoardo Fendi opened their fur and leather goods shop in Rome, Italy. Since then, Fendi has become a symbol for luxury and creativity. With groundbreaking designs such as the iconic double-F monogram bags, baguette bags, and Peekaboo bags, Fendi has refined Italian craftsmanship and experimentation. Modern day Fendi shows off their light sense of humor even more with their furry Bag Bugs a favorite accessory of celebrities and stylists alike. Find all of these exclusive Fendi items including Fendi bags, shoes, accessories and more in Buyma’s online shop. Shop Fendi for Men and Fendi for Women today and find your next statement piece.
Fendi’s legacy began as a leather and fur shop in 1925, what the brand is still known for today. Not long after, when sound was introduced into film and a second wave of popularity swept over cinema, fur was also introduced into the film industry and Fendi's furs quickly became the symbol of cinematic glamour. In 1946, the five Fendi daughters joined the design team, building upon their family's traditional Italian craftsmanship with innovative design. Alongside Silvia Venturini Fendi (accessories and menswear Creative Director), Karl Lagerfeld joined the house as Creative Director for fur and RTW in 1965. Lagerfeld introduced "fun furs," revolutionizing the face of fur into something a little less overwhelming with prestige and a little more jovial and amusing; this resulted in the brand’s famous double-F monogram. And in the '90s, Fendi outdid itself again in the realm of cinema, with its "Baguette" bag debut on Sex and the City’s stylish independent female character, Carrie Bradshaw. Turning into the ubiquitous international “It bag”, there are over 1,000 variations in its design now. Fendi today continues to reign in luxury fashion through the brand’s bags, clothing, shoes, and accessories.
Explore Buyma’s exclusive offerings within the Fendi Store offering Fendi Women’s bags, and accessories. Or shop the Fendi Store for Fendi for Men including Fendi clothing, shoes*, and more. Find the hottest Fendi finds including Peekaboo bags, Baguette Bags, Bag Bugs and more. Shop women’s and men’s Fendi pieces today to find your next obsession.